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Native Instruments

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</style><table class="infobox ib-company vcard"><caption class="infobox-title fn org" style="font-size: 125%;">Native Instruments, GmbH</caption><tbody><tr><td colspan="2" class="infobox-image ib-company-logo logo"></td></tr><tr><th scope="row" class="infobox-label">Company type</th><td class="infobox-data category"><a href="GmbH" title="GmbH">GmbH</a></td></tr><tr><th scope="row" class="infobox-label">Industry</th><td class="infobox-data category"><style data-mw-deduplicate="TemplateStyles:r1126788409">

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</style><div class="plainlist"><ul><li><a href="Music_technology" title="Music technology">Music technology</a></li><li><a href="Music_software" class="mw-redirect" title="Music software">Music software</a></li><li>Music equipment</li><li><a href="Professional_audio" title="Professional audio">Professional audio</a></li></ul></div></td></tr><tr><th scope="row" class="infobox-label">Founded</th><td class="infobox-data">1996 (1996) in <a href="Berlin" title="Berlin">Berlin</a>, Germany</td></tr><tr><th scope="row" class="infobox-label">Founders</th><td class="infobox-data agent"><div class="plainlist"><ul><li>Stephan Schmitt</li><li>Volker Hinz</li></ul></div></td></tr><tr><th scope="row" class="infobox-label">Headquarters</th><td class="infobox-data adr"><div class="ib-company-locality locality"><a href="Berlin" title="Berlin">Berlin</a></div>, <div class="ib-company-country country-name">Germany</div></td></tr><tr><th scope="row" class="infobox-label"><div style="display: inline-block; line-height: 1.2em; padding: .1em 0;">Area served</div></th><td class="infobox-data">Worldwide</td></tr><tr><th scope="row" class="infobox-label"><div style="display: inline-block; line-height: 1.2em; padding: .1em 0;">Key people</div></th><td class="infobox-data agent"><div class="plainlist"><ul><li>Constantin Köhncke (CEO)</li><li>Robert Linke (President)<a href="#cite_note-futuremusic.com/-1">[1]</a></li></ul></div></td></tr><tr><th scope="row" class="infobox-label">Products</th><td class="infobox-data"><div class="plainlist">

<ul><li><a href="Akoustik_Piano" title="Akoustik Piano">Akoustik Piano</a></li>

<li><a href="Guitar_Rig" title="Guitar Rig">Guitar Rig</a></li>

<li><a href="Kontakt_(software)" title="Kontakt (software)">Kontakt</a></li>

<li><a href="Maschine" title="Maschine">Maschine</a></li>

<li><a href="Reaktor" title="Reaktor">Reaktor</a></li>

<li><a href="Traktor" title="Traktor">Traktor</a></li></ul>

</div></td></tr><tr><th scope="row" class="infobox-label">Revenue</th><td class="infobox-data"><div class="plainlist"><ul><li> 79,900,000 Euro</li></ul></div> million (2021)</td></tr><tr><th scope="row" class="infobox-label"><div style="display: inline-block; line-height: 1.2em; padding: .1em 0;">Number of employees</div></th><td class="infobox-data">500</td></tr><tr><th scope="row" class="infobox-label"><a href="Parent_company" class="mw-redirect" title="Parent company">Parent</a></th><td class="infobox-data"><div class="plainlist"><ul><li><a href="Francisco_Partners" title="Francisco Partners">Francisco Partners</a></li><li>Soundwide<a href="#cite_note-Soundwide-2">[2]</a> (2022 – 2023)</li></ul></div></td></tr><tr><th scope="row" class="infobox-label">Website</th><td class="infobox-data"><a rel="nofollow" class="external text" href="https://www.native-instruments.com/">www.native-instruments.com</a></td></tr><tr><td colspan="2" class="infobox-below">Footnotes / references <a href="#cite_note-3">[3]</a><a href="#cite_note-4">[4]</a></td></tr></tbody></table>

Native Instruments is a German company that develops, manufactures, and supplies <a href="Music_software" class="mw-redirect" title="Music software">music software</a> and hardware for <a href="Music_technology_(electronic_and_digital)" title="Music technology (electronic and digital)">music production</a>, <a href="Sound_design" title="Sound design">sound design</a>, performance, and <a href="DJ" class="mw-redirect" title="DJ">DJing</a>. The company's corporate headquarters and main development facilities are located in <a href="Berlin" title="Berlin">Berlin</a>, with additional offices in <a href="Los_Angeles" title="Los Angeles">Los Angeles</a>, <a href="Tokyo" title="Tokyo">Tokyo</a>, <a href="London" title="London">London</a>, <a href="Paris" title="Paris">Paris</a>, and <a href="Shenzhen" title="Shenzhen">Shenzhen</a>.<a href="#cite_note-:0-5">[5]</a>

<div class="mw-heading mw-heading2"><h2 id="History">History</h2></div>

Native Instruments as a company was founded in 1999 in <a href="Berlin" title="Berlin">Berlin</a>, <a href="Germany" title="Germany">Germany</a>, where its headquarters are still located.<a href="#cite_note-:0-5">[5]</a> Founders Stephan Schmitt and Volker Hinz began using the name Native Instruments in 1996, when they developed Generator, a <a href="Modular_synthesizer" title="Modular synthesizer">modular synth</a> software package (which would later form the foundations for their ongoing product, <a href="Reaktor" title="Reaktor">Reaktor</a>).<a href="#cite_note-:1-6">[6]</a>

Following the release of Generator, the company's employees expanded to include Bernd Roggendorf (later a founder of <a href="Ableton" title="Ableton">Ableton</a>) and Daniel Haver, who later became Native Instruments' CEO.<a href="#cite_note-:1-6">[6]</a>

In 1999, Native Instruments expanded its staff count and moved to its current building in <a href="Berlin" title="Berlin">Berlin</a>'s <a href="Kreuzberg" title="Kreuzberg">Kreuzberg</a> district.<a href="#cite_note-:1-6">[6]</a>

In 2000, the company began creating products for the <a href="Disc_jockey" title="Disc jockey">DJ</a> community, beginning with the first version of their <a href="Traktor" title="Traktor">Traktor</a> software.<a href="#cite_note-7">[7]</a> In 2002, they expanded further to include <a href="Software_sampler" class="mw-redirect" title="Software sampler">software samplers</a>, in the form of ongoing products Kontakt and Battery.<a href="#cite_note-:1-6">[6]</a>

In September 2004, the company began a partnership with the <a href="Disc_jockey" title="Disc jockey">DJ</a> hardware manufacturing company <a href="Stanton_Magnetics" title="Stanton Magnetics">Stanton Magnetics</a> and with <a href="Online_music_store" class="mw-redirect" title="Online music store">online music store</a> <a href="Beatport" title="Beatport">Beatport</a>.<a href="#cite_note-8">[8]</a> 2004 also saw the release of their guitar <a href="Amplifier" title="Amplifier">amplifier</a> and <a href="Effects_unit" title="Effects unit">effects pedal</a> emulation <a href="Software" title="Software">software</a>, <a href="Guitar_Rig" title="Guitar Rig">Guitar Rig</a>. In 2006, Native Instruments restructured into 3 divisions: instruments, DJ, and guitar.<a href="#cite_note-:1-6">[6]</a><a href="#cite_note-9">[9]</a>

In March 2017, Native Instruments acquired remix-licensing startup MetaPop.<a href="#cite_note-10">[10]</a>

In January 2020, a <a href="Works_council" title="Works council">works council</a> was elected that represents the employees of the Berlin office.<a href="#cite_note-11">[11]</a>

In January 2021, it was reported that private investment firm, <a href="Francisco_Partners" title="Francisco Partners">Francisco Partners</a> acquired a majority stake in Native Instruments.<a href="#cite_note-12">[12]</a>

Aside from its German offices in <a href="Berlin" title="Berlin">Berlin</a> and <a href="Langenfeld%2C_Rhineland" title="Langenfeld, Rhineland">Langenfeld</a>, Native Instruments now also has offices in <a href="Los_Angeles" title="Los Angeles">Los Angeles</a>, <a href="Tokyo" title="Tokyo">Tokyo</a>, <a href="London" title="London">London</a>, <a href="Paris" title="Paris">Paris</a>, and <a href="Shenzhen" title="Shenzhen">Shenzhen</a>.<a href="#cite_note-:0-5">[5]</a>

In April 2022, Native instruments briefly became a subsidiary brand of Soundwide,<a href="#cite_note-Soundwide-2">[2]</a> a parent company created with the backing of Francisco Partners and EMH Partners.

In January 2023, Soundwide laid off 8% of its workforce, citing "challenging market conditions" as the reason.<a href="#cite_note-13">[13]</a> In June of the same year, the Soundwide name was retired and substituted with Native Instruments' own branding, citing <a href="Brand_awareness" title="Brand awareness">familiarity concerns</a> as what led to the change.<a href="#cite_note-14">[14]</a>

<div class="mw-heading mw-heading2"><h2 id="Products">Products</h2></div>

<div class="mw-heading mw-heading3"><h3 id="Software">Software</h3></div>

Software produced by Native Instruments includes the following:

<ul><li><a href="Reaktor" title="Reaktor">Reaktor</a>: A visual programming environment based on modules and wires.<a href="#cite_note-15">[15]</a> Several of Native Instruments products were built using Reaktor, including Monark – NI's emulation of the Moog Model D. In addition to the company's own offerings, it also hosts a large collection of community creations on the Reaktor User Library.</li>

<li><a href="Kontakt_(software)" title="Kontakt (software)">Kontakt</a>: A <a href="Software_sampler" class="mw-redirect" title="Software sampler">software sampler</a> with support for users to program their own <a href="Software_synthesizer#Software_instrument" title="Software synthesizer">virtual instruments</a>.<a href="#cite_note-16">[16]</a></li>

<li><a href="Guitar_Rig" title="Guitar Rig">Guitar Rig</a>: A modular <a href="Software_effect_processor" title="Software effect processor">software effect processor</a>, focused on <a href="Amplifier" title="Amplifier">amplifier</a> and <a href="Effects_unit" title="Effects unit">effects pedal</a> emulation for guitar.<a href="#cite_note-17">[17]</a></li>

<li>Multiple <a href="Software_synthesizer" title="Software synthesizer">software synthesizers</a>, such as <a href="NI_Massive" title="NI Massive">Massive</a> (<a href="Wavetable_synthesis" title="Wavetable synthesis">wavetable</a>-based),<a href="#cite_note-18">[18]</a> Absynth (<a href="Modular_synthesizer#Semi-modular_synthesizers" title="Modular synthesizer">semi-modular</a>),<a href="#cite_note-19">[19]</a> and FM8 (<a href="Frequency_modulation_synthesis" title="Frequency modulation synthesis">frequency-modulation</a>-based).<a href="#cite_note-20">[20]</a></li>

<li><a href="Traktor" title="Traktor">Traktor</a>: Digital <a href="Disc_jockey" title="Disc jockey">DJ</a> and <a href="Vinyl_emulation_software" class="mw-redirect" title="Vinyl emulation software">vinyl emulation software</a>.<a href="#cite_note-21">[21]</a></li></ul>

Native instruments also produce a number of other <a href="Sample_library" class="mw-redirect" title="Sample library">sample libraries</a>, <a href="Software_synthesizer#Software_instrument" title="Software synthesizer">virtual instruments</a> and <a href="Effects_unit" title="Effects unit">effects processing</a> <a href="Audio_plug-in" title="Audio plug-in">plug-ins</a>, many of which function through the architecture of Reaktor or Kontakt. Some of these software items are also grouped together in their Komplete software bundle.<a href="#cite_note-22">[22]</a>

The company also develops the Native Kontrol Standard (NKS), a <a href="Audio_plug-in" title="Audio plug-in">plug-in</a> extension which allows integration with Kontrol and Maschine products (both hardware and software).<a href="#cite_note-23">[23]</a>

<div class="mw-heading mw-heading3"><h3 id="Hardware">Hardware</h3></div>

Native instruments also produce music hardware, such as:

<ul><li><a href="Maschine" title="Maschine">Maschine</a>: A system with integrated software for creating <a href="Drum_beat" title="Drum beat">drum beats</a>.<a href="#cite_note-:2-24">[24]</a></li>

<li>Kontrol: A series of <a href="MIDI_controller" title="MIDI controller">MIDI controllers</a>, <a href="Audio_interface" title="Audio interface">audio interfaces</a> and <a href="DJ_controller" title="DJ controller">DJ controllers</a> with software instrument support.<a href="#cite_note-:2-24">[24]</a><a href="#cite_note-25">[25]</a><a href="#cite_note-26">[26]</a></li></ul>

<div class="mw-heading mw-heading2"><h2 id="References">References</h2></div>

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<li id="cite_note-19"><a href="#cite_ref-19">^</a> <cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://www.soundonsound.com/reviews/native-instruments-absynth-5">"Native Instruments Absynth 5 |"</a>. Sound on Sound. Retrieved 2018-04-05.</cite>

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<li id="cite_note-20"><a href="#cite_ref-20">^</a> <cite class="citation web cs1"><a rel="nofollow" class="external text" href="http://www.vintagesynth.com/misc/fm8.php">"Native Instruments FM8 | Vintage Synth Explorer"</a>. www.vintagesynth.com. Retrieved 2018-04-05.</cite>

</li>

<li id="cite_note-21"><a href="#cite_ref-21">^</a> <cite class="citation news cs1"><a rel="nofollow" class="external text" href="https://www.musicradar.com/reviews/dj/native-instruments-traktor-pro-2-427583">"Native Instruments Traktor Pro 2 review"</a>. MusicRadar. Retrieved 2018-04-05.</cite>

</li>

<li id="cite_note-22"><a href="#cite_ref-22">^</a> <cite class="citation news cs1"><a rel="nofollow" class="external text" href="https://www.emusician.com/gear/review-native-instruments">"Review: Native Instruments Komplete 11 Ultimate"</a>. EMusician. Retrieved 2018-04-05.</cite>

</li>

<li id="cite_note-23"><a href="#cite_ref-23">^</a> <cite class="citation news cs1"><a rel="nofollow" class="external text" href="https://www.sweetwater.com/insync/native-kontrol-standard/">"Native Kontrol Standard - inSync"</a>. inSync. 2015-11-05. Retrieved 2018-04-05.</cite>

</li>

<li id="cite_note-:2-24">^ <a href="#cite_ref-:2_24-0">a</a> <a href="#cite_ref-:2_24-1">b</a> <cite class="citation news cs1"><a rel="nofollow" class="external text" href="http://www.factmag.com/2017/09/07/native-instruments-maschine-mk3-komplete-kontrol-mk2/">"Native Instruments unveils brand new Maschine and Komplete Kontrol hardware"</a>. FACT Magazine: Music News, New Music. 2017-09-07. Retrieved 2018-04-05.</cite>

</li>

<li id="cite_note-25"><a href="#cite_ref-25">^</a> <cite class="citation news cs1"><a rel="nofollow" class="external text" href="https://www.residentadvisor.net/reviews/13751">"Review: Native Instruments - Traktor Kontrol X1 MK2"</a>. Resident Advisor. Retrieved 2018-04-05.</cite>

</li>

<li id="cite_note-26"><a href="#cite_ref-26">^</a> <cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://www.native-instruments.com/en/products/komplete/audio-interfaces/komplete-audio-1-audio-2/">"Komplete Audio 1 / Audio 2 : Audio Interfaces | Komplete"</a>.</cite>

</li>

</ol></div></div>

<div class="mw-heading mw-heading2"><h2 id="External_links">External links</h2></div>

<ul><li><a rel="nofollow" class="external text" href="https://www.native-instruments.com/">Official website</a></li>

<li><a rel="nofollow" class="external text" href="https://www.namm.org/library/oral-history/daniel-haver">Daniel Haver Interview</a> at <a href="NAMM_Oral_History_Program" title="NAMM Oral History Program">NAMM Oral History Collection</a> (2021)</li></ul>

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</style><div id="Native_Instruments318" style="font-size:114%;margin:0 4em"></div></th></tr><tr><th scope="row" class="navbox-group" style="width:1%">Virtual instrument & effects bundle</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em">

<ul><li><a href="Komplete" class="mw-redirect" title="Komplete">Komplete</a></li></ul>

</div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="Software_synthesizers" class="mw-redirect" title="Software synthesizers">Synthesizers</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em">

<ul><li>Absynth</li>

<li><a href="Akoustik_Piano" title="Akoustik Piano">Akoustik Piano</a></li>

<li><a href="Massive_(music_software)" class="mw-redirect" title="Massive (music software)">Massive</a></li>

<li>Monark</li>

<li>Razor</li>

<li><a href="Reaktor" title="Reaktor">Reaktor</a></li></ul>

</div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="Sampler_(musical_instrument)" title="Sampler (musical instrument)">Samplers</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em">

<ul><li>Battery</li>

<li><a href="Kontakt_(software)" title="Kontakt (software)">Kontakt</a></li></ul>

</div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="Guitar_amplifier#Modeling_amplifiers" title="Guitar amplifier">Guitar amp & effect modeling</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em">

<ul><li><a href="Guitar_Rig" title="Guitar Rig">Guitar Rig</a></li></ul>

</div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="Digital_audio_workstation" title="Digital audio workstation">Digital DJ</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em">

<ul><li><a href="Traktor" title="Traktor">Traktor</a></li></ul>

</div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="Music_workstation" title="Music workstation">Music workstation</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em">

<ul><li><a href="Maschine" title="Maschine">Maschine</a></li></ul>

</div></td></tr><tr><td class="navbox-abovebelow" colspan="2"><div><a rel="nofollow" class="external text" href="http://www.native-instruments.com">Official website</a></div></td></tr></tbody></table></div></div><div><div class="zim-footer">

This article is issued from <a class="external text" title="Last edited on 2025-07-09" href="https://en.wikipedia.org/wiki/?title=Native_Instruments&oldid=1299609055">Wikipedia</a>. The text is available under <a class="external text" href="https://creativecommons.org/licenses/by-sa/4.0/deed.en">Creative Commons Attribution-Share Alike 4.0</a> unless otherwise noted. Additional terms may apply for the media files.

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